What the Latest IPL Team Deals Reveal About the Business of Indian Cricket

What the Latest IPL Team Deals Reveal About the Business of Indian Cricket

The latest IPL team deals are not just expensive transactions. They are a message. Investors are no longer treating IPL franchises like flashy cricket trophies for rich owners. They are treating them like premium media assets with pricing power, sponsor depth, and long-term growth potential. That shift became impossible to ignore in March 2026. Reuters … Read more