Discounts Are Killing Ecommerce Brands—Not Saving Them
What started as a growth hack has turned into a long-term trap. In 2026, ecommerce discount addiction is one of the biggest reasons brands struggle to grow profitably—even with rising traffic. Shoppers aren’t loyal anymore. They aren’t excited either. They’re trained to wait. Brands think discounts drive sales. In reality, they’re training customers to never … Read more